1 TO 1 PERSONALISED
HEALTH COACHING FOR MEN & WOMEN OVER 40

Feel Stronger, Move Better, Live Longer!

NOT A TEMPLATE PROGRAMME. NO FAD DIETS. JUST A PROVEN METHODOLOGY ADAPTED TO YOUR LIFE,SO YOU CAN LOSE FAT, REBUILD ENERGY, AND FEEL CONFIDENT AGAIN

Primal Health Coaching helps men and women 40+ transform their metabolism, burn fat, increase energy, 

build muscle and restore hormonal balance through real food, strength training, habit change 

and accountability, without dieting, starving, or training like you’re still 20.

CHOOSE YOUR PATH

Men

Rebuild Strength, Discipline, 

Fat Loss & Identity

If you’re tired of feeling slow, soft, unmotivated or disconnected from the man you once were, start here.


You don’t just need motivation; you need a fat-loss system, direction, and accountability.

Women

Reset Metabolism, Hormones, Strength & Confidence

If you’ve lost energy, confidence, strength or connection to your body, and nothing seems to work anymore, start here.


You don’t need another diet. You need a metabolism-first system built for women over 40.

WHAT OUR CLIENTS ARE SAYING

“I’ve been a client of Jonas for 2 years now. His support, knowledge, and straight-up coaching works. With him, I understood that it’s about changing your lifestyle not about dieting or killing yourself working out in the gym.
At 52, I feel and look better than I did 10 years ago.”

Maria Fernandez
Owner at Estetica Maria
Barcelona

“44kg down and counting! Having obesity at a later age is not easy; your body just doesn’t respond the same to changes. With Jonas and RTF, I have learned to do it the right way, to understand the importance of hormonal imbalance and to finally find a system that I can stick with .”

Maximo San Martin

Senior Sales at Eir
Dublin

“I have been to many specialists, nutritionists and tried several diets, but nothing worked for me long term as the food always sucks. I’m only a month into RTF, my energy levels are through the roof, I have lost 4kg, I can feel my muscles coming back, and I’m only training at home 3 times a week. At 48, what more could you want? Best coaching experience I’ve ever had”

Greg Makiela
Owner at G-Art Tattoo
Navan

YOU DON’T NEED ANOTHER DIET. YOU NEED A TRANSFORMATION
SYSTEM THAT WORKS FOR YOU!
Do I need to be fit to start?

No. You start at your level and training is tailored for beginners, returners, or regular lifters.

Yes,  but each path is coached differently based on physiology, lifestyle & goals.

No, it’s great if you do, but home training is fully supported with simple equipment.

No extreme dieting, no calorie counting, the system focuses on whole food, protein, healthy fats, intermittent fasting and low-carb habits.

Most people see 6–12kg fat loss, better energy, improved sleep, reduced cravings, and increased confidence.

You can follow us on social, join the free community and email list,  learn first, and take action when you’re ready.

Check out our program page for our Guarantee Results policy.